SEO and Social Media
For many teams, there are different sets of people who work on SEO and social media separately; however, this scenario is changing lately.
- The two may still officially belong to separate teams, but social media marketers will need to be more informed on the SEO strategist’s agenda, so that the SEO strategy can go hand-in-hand with content promotion.
- SEO strategists too need to know how to work with social media marketers in order to receive the social signals it needs to make sure their company ranks high in search.
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